About me

Hi, I’m Tina! I’m a storyteller at heart and a strategist by trade. For over a decade, I’ve worked in the social media and entertainment space, shaping digital voices for top brands and driving campaigns that connect, engage, and inspire. I’ve partnered with creators, talent, and communities to bring stories to life… stories that not only entertain but also move people to take action.

Outside of client work, I’ve built my own community through @willeatwilltravel, where I share my love for food discoveries, hidden gems, and travel adventures. And I’m the co-founder and CEO of The Content Set, a social media agency that helps small businesses find their audience. These platforms became more than a creative outlet. They taught me how powerful authentic, relatable content can be when it’s done right.

Today, I channel that experience into content creation. I help brands solve one of their biggest challenges: making content that feels real enough to resonate but polished enough to perform. Whether it’s product unboxings, lifestyle vignettes, beautiful photography or testimonial-style storytelling, I create content designed to feel like it came from your biggest fan while being strategically crafted to drive results.

For me, UGC isn’t just content, it’s a bridge between brand and audience. And I’d love to help you cross it.